Another fun holiday card
Brand Name: Funesse
Objective: Another fun holiday card
My Role: Creative Lead, overseeing a cross-functional team including a designer, videographer, writer and editor.
Co-Creator & Illustrator: Olko
Every year, I look for a way to make my holiday card stand out while embracing the playful spirit of the season. The challenge? Capture the fun, quirky essence of my brand and creative philosophy in a single design that’s both festive and fresh. This year, I wanted to lean into a bold, whimsical vibe that would make people smile—and remind them to embrace their "fuckyeahs," no matter how absurd.
This year, Santa was the star (again)—shifting from surfing to snowboarding, and taking it to the next level with a giant, inflatable twist. I envisioned a scene where everything was blown up—literally. While last year had a full Santa surf setup, this time, simplicity was key. One oversized Santa and a whole lot of cheer.I teamed up with my talented co-artist, Olko, who brought my wild concepts to life with her signature illustrative style. Her ability to take my out-there ideas and transform them into something vibrant and magical is always a creative highlight of the year.
Olko and I went through several brainstorming sessions, mixing in some of our favorite holiday absurdities with the spirit of joy and freedom. Together, we refined the concept—keeping it simple yet impactful. Santa’s snowboarding on the funesse floaty flowgo was born, paired with vibrant colors, playful details, and, of course, the massive blow-up lawn ornament.
The final card was a quirky and fun-filled holiday greeting that embraced the spirit of embracing your "fuckyeahs"—no matter how crazy they seem. The design was bold, joyful, and totally unique, and it captured the creative energy we wanted to share with friends, family, and clients.
Embracing simplicity doesn't mean sacrificing fun. This card was a reminder to keep things light, embrace creativity without boundaries, and most importantly, to have fun while doing it. Huge thanks to Olko for bringing the magic to life once again—here's to a new year full of more fun, flair, and plenty of creative "fuckyeahs."